Option Two — Outsource Marketing

Outsource Your Marketing
To Team WABS

Stop Hiring One Social Media Manager To Do The Work Of An Entire Marketing Department

Packages range from KES 49,000 to KES 149,000/month for the entire department — depending on the level of execution your business needs
Download The Full Packages & Rate Card (PDF)

One of the biggest mistakes businesses make when trying to grow is believing marketing can be handled by one person.

A business owner realizes they need more visibility. Sales feel inconsistent. The brand needs stronger positioning. The business wants to grow online. And the immediate solution becomes: Let me hire a social media manager.

At first, this feels like the right decision. But here is the problem — that one person is expected to become a strategist, a designer, a content creator, a videographer, a community manager, an ads specialist, a website manager, and sometimes even a salesperson.

And because businesses often hire based on affordability rather than expertise, the person hired is usually junior-level talent. Then frustration begins. The business owner still finds themselves directing every decision. Still correcting messaging. Still wondering why growth feels slow.

The problem was never the employee. The problem was expecting one person to do the work of an entire marketing department. At WABS, we built a better solution.

A Real Office. A Real Team.

Our team works from our physical office in Thika, guaranteeing compelling, high-quality content — from copy to photography to videography and editing — that brings you visibility, trust, and qualified leads.

For Our Team's Security

Strategy sessions are held strictly at our office, at your office, or virtually. We never meet clients in hotels.

What You Are Actually Getting

When You Outsource To WABS, You Are Hiring A Full Marketing Department

Not a freelancer. Not one social media manager. A structured team of specialists — each an expert in their lane — working together on your brand every single month.

Brand Strategist
Owns your brand positioning, messaging architecture, and the overall strategic direction that everything else is built on.
Content Strategist
Plans your monthly content calendar, identifies content angles that attract your ideal clients, and ensures every piece serves a strategic purpose.
Social Media & Ads Strategist
Manages your platforms, grows your audience, and runs paid advertising campaigns designed to generate real leads — not just impressions.
Graphic Designer
Creates all visual brand assets — social graphics, carousels, brand templates, and marketing collateral that look polished and on-brand every time.
Photographer
Handles your professional content shoots, capturing brand photos that give your business a premium, credible visual presence across all platforms.
Videographer & Editor
Films, edits, and produces your short-form video content and reels — the highest-performing content format for brand visibility and audience growth right now.
Hiring all these specialists separately in-house would cost you KES 400,000+ /monthly in salaries alone
With Team WABS, you access the entire department for KES 49,000 – 149,000 /monthly
The Real Cost of Building Internally Too Early

What Effective Marketing Actually Requires

A Strategist
A Content Planner
A Designer
A Videographer
A Short-Form Video Editor
A Copywriter
A Community Manager
A Paid Ads Specialist
A Website Manager
Lead Nurturing Specialist
Inbound Inquiry Manager
Customer Journey Manager

When businesses attempt building this internally too early, monthly overhead costs rise quickly. And growth pressure increases. At WABS, businesses access all these functions through one outsourced growth partnership. Instead of carrying internal salaries, businesses plug into a team already built around execution.

Outsourcing Is Not About Saving Money — It Is About Accessing Expertise Faster.

When businesses hire internally, time is lost recruiting, onboarding, training, managing junior employees, correcting mistakes, and building internal systems. With Team WABS, the system already exists. Businesses gain immediate access to a structured marketing team already focused on growth execution.

What Businesses Get

What Businesses Actually Get When They Work With Team WABS

We do not simply offer social media management. We build complete marketing systems supporting business growth.

Brand positioning strategy
Monthly content strategy planning
Graphic design content creation
Professional content shoots
Reels production
Short-form video editing
Caption writing and copywriting
Social media posting and scheduling
Community management
Paid ads management
Website management
Landing page creation
Lead generation systems
Lead nurturing systems
Email marketing support
CRM management
Sales follow-up support
Marketing reporting and analytics
Our Packages

Choose Your Growth Package

Packages vary depending on content production requirements, content shoot days, number of platforms managed, website management requirements, community management, lead generation systems, and marketing execution needs.

Rate Card For SMEs (1–20 Employees) These four packages are built for small and medium businesses with a team of 1 to 20 employees. If your business exceeds 20 employees, see the Enterprise Rate Card further down this page.
Request Custom Quote
Starter Visibility Package
KES 49,000/month

Foundational brand visibility. Best for businesses building a consistent presence across two core platforms.

  • Brand positioning alignment
  • Two social media platforms managed
  • Monthly content calendar and planning
  • Written content and copywriting
  • Daily graphic design content: branded templates and static posts
  • Editing of video and photo content you already have (no shoots at this tier)
  • Posting and scheduling: up to two posts a day across both platforms
  • Community engagement management
  • Paid ads management on one platform of your choice (Meta, Google, or LinkedIn)

This package does not include content shoots. Want an occasional shoot without upgrading? A standalone full-day shoot is available for KES 20,000. Scheduled shoots are included starting at the Growth Package.

Enquire On WhatsApp
Where Website Support Begins
Scale Growth Package
KES 99,000/month

Best for growing businesses that need a wider digital footprint, heavier content production, and website support.

  • Brand authority positioning
  • Four social media platforms managed
  • Posting and scheduling: up to four posts a day across all four platforms
  • Website management support and landing page optimisation
  • Advanced content planning systems
  • Graphic design and copywriting support
  • Community management support
  • Paid ads management across Meta, Google, and LinkedIn, with monthly performance optimisation
  • Lead generation support systems
  • Monthly growth reporting
Your Shoot Days: Three full-day content shoots per month — one for your core monthly content, and two spare days for anything unplanned.

Website management is exclusive to the Scale Growth Package and above — it is not included in Starter or Growth.

Enquire On WhatsApp
Full Department
Full Growth Department Package
KES 149,000/month

The highest SME partnership tier. Best for businesses ready to outsource an entire marketing and customer growth ecosystem.

  • Advanced brand strategy
  • Multi-platform management across all your relevant channels
  • Posting and scheduling: up to five posts a day across all managed platforms
  • A graphic designer dedicated solely to your brand — not shared across other client accounts — who also acts as your project manager
  • Unlimited content production planning
  • Full website management and ongoing optimisation
  • Full paid advertising management
  • Community management
  • CRM management
  • Lead qualification and sales lead management support
  • Inbound inquiry management
  • Lead nurturing systems: WhatsApp and email follow-up
  • Appointment coordination support
  • Customer journey optimisation
  • Priority execution support
  • Dedicated strategic oversight
  • Monthly growth review meetings
Your Shoot Days: Unlimited content shoots. Call us any day you need one — no monthly cap.
Discuss This Package On WhatsApp
Need An Extra Shoot? For packages with scheduled shoot days, those days cover all your planned content for the month. If something unplanned comes up — a launch, an event, or an urgent client request — additional shoot days can be arranged on request. For Starter clients, or anyone needing a one-off shoot, a standalone full-day photography and videography shoot is KES 20,000.
21+ Employees

Enterprise Rate Card

Businesses with more than 20 employees have more complex marketing ecosystems: multiple departments, larger audiences, wider brand governance, and higher execution demands. These accounts sit outside the standard SME packages above and are quoted individually.

Enterprise Custom Partnership KES 149,000 – 500,000/month Scoped to your business

Where your business lands within this range is determined by a short scoping conversation and depends on:

  • Number of platforms and/or brands under management
  • Number of shoot days required per month
  • Website, landing page, and CRM complexity
  • Paid advertising budget and number of ad platforms being managed
  • Number of departments or business units being served
  • Lead generation, sales support, and reporting requirements
  • Size of the dedicated team required to service the account
Request A Scoping Conversation
How We Work Together

The Terms Behind Every Team WABS Partnership

Three-Month Minimum Engagement All outsourced marketing partnerships run on a minimum 3-month contract. Marketing is not a one-month experiment; strategy needs time to be built, content needs time to find its audience, and results compound with consistency. We do not offer 1-month trial engagements.
Month-One Deposit Before Work Begins A deposit equal to your first month's package fee is paid upfront before any work begins. This confirms your commitment and allows us to assemble and brief your dedicated team ahead of kickoff.
Every Package Has A Fixed, Defined Scope Each package states exactly how many platforms are managed and how many shoot days are included. Scope beyond what a package includes is quoted separately as an add-on, which keeps delivery consistent and protects the quality every client on our roster receives.
Below This Budget, Or Want An In-House Team Instead?

Outsourcing The Full Department Isn't The Only Way To Work With Us

WABS runs two other signature services for businesses in a different situation.

One-Time Investment · For Solo CEOs & Founders

4-Week Brand Launch & Marketing Program

Built for solo CEOs and founders who want to nail their brand positioning and digital strategy first, have their brand assets created and their offers properly packaged, then master how to create their own content and run their own ad campaigns. By the end of four weeks, you can stand on your own.

Explore The Program
Custom Quotation · For Businesses Needing An In-House Hire

Build Your Internal Marketing Team

For organisations that, due to the nature of their business, need to work with an in-house marketer, but struggle to hire the right person and manage them against deliverables they don't fully understand themselves. We can recruit on your behalf for a one-off fee of 50% of that employee's gross pay, or hire and manage this person on your behalf full-time.

Explore This Option
Is This Right For You?

This Is Best For Businesses That:

Do not have time managing marketing internally.
Need consistent brand visibility.
Need professional content production regularly.
Want better client acquisition systems.
Need stronger online positioning.
Want specialists instead of one employee.
Want marketing execution without building internal overheads.
Need a team already built around growth.
Are ready to scale intentionally.
Not Sure Which Program Is Right For Your Business?

Start With A 2-Hour Brand Audit & Strategy Session

Only $49

We'll assess your brand and marketing, and tell you exactly which direction and package makes sense — no guesswork required.